The Best Promotional Giveaway Items

In today’s climate, marketeers may feel they are better placed putting all their eggs into the digital basket. However, face-to-face contact and tangible physical promotional items are still some of the most powerful ways to create a connection with potential customers and partners; forming a lasting impression. Social interactions are especially important for small businesses, as they can help brands stand out from the crowd of bigger business models. And what better way to increase the success of social interactions, than by adding promotional items into the mix. These allow your business to stay in people’s minds long after you’ve met.

The best promotional giveaway items are useful items; items customers will go to use again and again. If they are more likely to use it, their connection to your business is greater and they are more likely to contact you at a later date. They will remember your brand and associate you with generosity, integrity and reliability – which is far greater than any pop-up digital ad can ever achieve! So, let’s take a look at some of the best promotional giveaway items to hand out to your clients to give that lasting impression and increase your brand awareness:

Drinks bottles

Hydration is so important! And drinks bottles are one of the most popular promotional product categories. Practical for everyday use, they can be given away to any and all demographics. And with a wide range of styles and materials, you are guaranteed to find a style to suit your brand and your audience. Their shape and size also lend themselves to a great space for adding your branding on. And because of their purpose, you will find your branding is highly visible at work, at the gym, at places of leisure and on people’s commute.


Whatever the campaign, you can’t go wrong with pens. A classic stationery item that is, again, useful to any and all demographics, you will find this item is used on a daily basis, getting your branding out there for all to see. It’s one of the most economical promotional giveaway items; easy to personalise, distribute, and store. Whether kept on desks, used in meetings, or out-and-about, pens are very visible, which means your logo and branding will also be visible.

Wireless chargers

A popular gadget for the technically minded, they allow people to stay ‘connected’ for longer. One of the more expensive promotional giveaway options, they may be best placed for special occasions. Their value implies integrity within your brand, and shows how much you value customers and business partners alike. They are a great tool to keep your branding visible and also your connections close, as those who receive them will feel valued and appreciated and will more likely build connections with you and your business.

Key rings

Everybody owns a set of keys, so by giving away keyrings, you are providing people with an easy and effective piece of marketing as keys are used to open doors, start cars and unlock cupbaords, etc. Add a little extra to your keyring by creating a trolley coin – perfect for that food shop or gym locker. This simple addition increases the usefulness of the item tenfold and allows your business to further enter the minds of the beholder as a reliable brand.   


A firm favourite for giveaways and promotions, bags are available in a wide range of styles and materials to allow you to truly put your own stamp on them. In the current climate, sustainability is increasingly important, and bags-for-life are a great way to tailor to that need. People will always find themselves in need of a vessel to carry items from A-to-B, and if you become that lifeline to them, they will remember your brand and remember you as the environmentally conscious, reliable brand that they can count on. Using these throughout their daily life, they will become an advocate for your brand and encourage others to consider your brand for themselves.

Promote your brand with PromoTrade

If you want to leave a lasting impression and increase your brand awareness, you should seriously consider one of the above promotional giveaway items. Giving your brand a level of generosity, integrity and reliability will further increase your chances of custom and advocation. Word of mouth is more powerful than any other marketing gimmick, and promotional giveaways act in a similar way to help boost your brand and get your business out there! If you’re in the market for some promotional giveaways, look no further than PromoTrade. And if you need any help deciding what trade only promotional products are right to resell to businesses, don’t hesitate to contact us on 08456 17 16 15 or email: