Eco Friendly Bags

There are different types of eco-friendly promotional bags to choose and selecting the type of bag that most fits your brand and customers is important. For example – if you are a sports company, your customers might prefer a drawstring bag, however if your company is a high end clothing store, a good quality recycled cotton bag might be more appropriate. 

Recycled Pens

Promotional pens will always be a gift welcomed by customers. There is plenty of choice out there in terms of design but a style that remains popular is the recycled pen that look the part, made out of bamboo or cork. These can be branded just like any other type of pen which make them a fantastic promotional product. 

Eco Friendly Water Bottles

Drinkware is top of the list when it comes to the most popular promotional items, staying hydrated has almost become a status symbol. Plus, the trend for owning reusable water bottles has arisen out of awareness around plastic pollution.

Eco friendly promotional water bottles can be custom printed with company logos and tag lines in exactly the same manner as any other product. 

Recycled Keyrings

A small but perfectly handy gift, promotional keyrings remain a firm favourite. Most keyrings have a shelf life because of how frequently they are used and most people have more than one set of keys in their life, so customers will always be grateful for the gift of a promotional keyring.

Sustainable promotional keyrings will not only bolster any marketing efforts, your customers will appreciate the efforts you are making towards promoting a sustainable approach. Your branding can be easily added and they are great when marketers are working with a small budget.

Raise brand awareness

The aim of any type of branded merchandise is to get your company logo or message seen repeatedly. Whether it is printed onto a pen, a water bottle or a bag, once the item is being used, it will be noticed by the user and anyone else who sees it in use. Recycled branded merchandise is no different except it has the added benefit of being eco friendly. To some companies, this is a top priority and is an added message they want to promote about themselves to their customers so a recycled promotional product has a double the perks in this scenario. Either way, a promotional product will raise your brand awareness, simply by being used!

Effective Marketing

Studies show that 89% of people who are given a promotional gift, can remember the name of the company who gave it to them within a 2 year period. On top of that, a single promotional item receives, on average, 344 impressions per month. Stats like this are hard to ignore and prove that this type of marketing is super effective. Moreover, promotional products can be used as a marketing tool both in person or through the post. Ecommerce businesses will frequently add a promotional item in with an order as a free gift which customers always value.

Show you care

The benefit of an eco friendly promotional product, in this instance, is twofold. By opting for recycled or sustainably sourced products as a promotional item, and then also telling customers about it, shows that you are a business who cares about the environment. With sustainability now being such a prominent priority for most consumers, they generally feel better about themselves when purchasing from companies who also share this value. In addition, gifting any promotional item will make a customer feel appreciated and important. This is likely to result in either a purchase or repeat business. Taking the time to consider your customers and what they might want from a promotional gift is a great place to start. 

Take your pick

There are so many eco friendly promotional products out there to choose from, why NOT opt for a more sustainable item? With global warming and sustainability being such headline news, perhaps it is time to do your part as a business and include some recycled or eco friendly branded merchandise into your marketing budget. Once upon a time, opting for eco friendly often meant compromising on variety but those days are gone and now there are so many options on the market that your customers will love.